Dance at Work: Personal Planner

This planner is a free resource to accompany Dance at Work: the creative business toolkit by Helen Baxter. Published by Mohawk Media.

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Dance at Work: Personal Planner by Mind Map: Dance at Work:  Personal Planner

1. Strategy, Identity, Action

1.1. Strategy

1.1.1. Motivation What does success look like to you? Why do you want to work for yourself? What is the purpose of your work?

1.1.2. What are your 5 Most Important Values? 1. 2. 3. 4. 5.

1.1.3. SWOT What are you strengths? 1. 2. 3. What are your weaknesses? 1. 2. 3. What opportunities do you have? 1. 2. 3. What threats are there to your success? 1. 2. 3.

1.1.4. Write a Mission Statement What do you do?

1.1.5. Write a Vision Statement What do you want to be doing?

1.2. Identity

1.2.1. What company structure will you use?

1.2.2. What name will you use to promote your work?

1.2.3. Checklist Run it through Namechk Search for a similar or same name in your area Check the Trademark registry in your country

1.3. Action

1.3.1. Set SMART Goals - Specific, Measurable, Achievable, Realistic and Timed 1. 2. 3.

1.3.2. What obstacles might you face? 1. 2. 3.

1.3.3. What are your 5 next steps? 1. 2. 3. 4. 5.

1.3.4. When will you start your action plan?

2. Space, Time, Money

2.1. Space

2.1.1. What is your perfect creative space? Light Bright / Dark / Adjustable? Noise Quiet / Mixed / Noisy? Design Formal / Informal / Both? Temperature Cool / Warm / Hot? People Solo / Mixed / Team? Mobility Static / Mixed / Mobile? Intake (eating / drinking) .Yes / No

2.1.2. How can you cut your commute?

2.1.3. How can you stand up more at work?

2.2. Time

2.2.1. What is your most productive time? Mornings / Afternoons / Evenings / Night?

2.2.2. What tools will you use to manage your time?

2.2.3. When can you add exercise and movement to your day?

2.3. Money

2.3.1. Where will you find funding?

2.3.2. How will you manage your money?

2.3.3. Is crowdfunding right for you?

2.3.4. What creative equipment do you need?

2.3.5. Can you use what you already have?

3. People, Projects, Promotions

3.1. People

3.1.1. How will you find people to work with?

3.2. How will you find A list clients?

3.2.1. Who is your perfect client? Where are they? Are they businesses (B2B) or consumers (B2C)? What problem are you solving for them? How can you reach them?

3.3. Projects

3.3.1. What tools will you use to manage projects?

3.3.2. How can you be more agile with your work?

3.3.3. What are your key project stages? Create a templated list in Teamwork

3.4. Promotions

3.4.1. Who is your target audience?

3.4.2. What promotional channels will you use to reach them? Social Media Facebook Pinterest LinkedIn Twitter Online Website Video Offline Print Radio TV

3.4.3. What topics will you cover? What hashtags will you use?

3.4.4. What is your call to action? Buy Contact Follow Share Like

3.4.5. When will you publish?

3.4.6. Where will you publish from? Desktop Tablet Phone

3.4.7. How will you monitor your success?

4. Make, Publish, Print

4.1. Make

4.1.1. What tools will you use to make your work? Words Images Video Music Infographics Games

4.1.2. How can you use Creative Commons in your work?

4.2. Publish

4.2.1. Where will you publish your content? Blogs Images Video Books Music

4.3. Print

4.3.1. How can you print your designs? Fabric Merchandise 3D

5. Creative Business Tools

5.1. What tools will you use for the following activities?

5.2. Communication

5.2.1. Email

5.2.2. Chat Text Audio Video

5.3. Collaboration

5.3.1. Shared Documents

5.3.2. Project Management

5.4. Planning

5.4.1. Research

5.4.2. Mindmaps

5.5. Meetings

5.5.1. Calendar

5.5.2. Notetaking

5.5.3. Presentations

5.6. Money

5.6.1. Invoices

5.6.2. Accounts

5.7. Security

5.7.1. Password Management

5.7.2. File Backups

5.7.3. Privacy

6. Research, Learn, Grow

6.1. Research

6.1.1. Where will you track trends and industry news?

6.1.2. Where can you find curated collections of links?

6.2. Learn

6.2.1. What do you need to learn more about? 1. 2. 3.

6.2.2. What communities can you join in your industry?

6.2.3. Where can you ask questions?

6.2.4. What Meetups could you go to?

6.3. Grow

6.3.1. How will you continue to grow? Personally? Professionally?

6.3.2. What is your business model?